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Tourist Offices
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Written on
28/8/2023

Legal aspects and data security: media and copyrights

Are all the media on my tourism professionals site copyright-compliant? How can I be sure that I'm complying with the rules in force when I distribute this information? As part of your campaigns to collect tourist information, your socio-professionals may send you media. When they have been produced by service providers (photographers, videographers, etc.), this can lead to tricky legal situations. This is due to a lack of knowledge and awareness of copyright, which does not systematically cover the distribution of media by third parties. To help clarify these legal concepts and enable you to provide your tourism professionals clients with the best possible support, we have organized a workshop. With the participation of Gérald SADDE, a lawyer specializing in IT law, and a testimonial from the Bourg-en-Bresse tourist office.

A sneak preview of the workshop ⬇️ ⬇️

About Uska - Since 2017, we've been supporting around 100 tourist destinations in their digital transitions. Improving the quality of tourist information in territories is of paramount importance to us. In addition to our data management services, we raise awareness among tourist offices on topics directly related to their business and our area of expertise: digital data.

Copyright assignment contract: what you need to know

It is essential to understand your role and that of your tourism professionals when drawing up a copyright assignment contract.

More specifically, this agreement is between the service provider (photographer, videographer, etc.) and the client (in this case, a socio-professional). Among other things, it establishes the framework for the transfer of rights, and in particular the conditions of use and distribution.

Your tourism professionals must be in a position to obtain broadcasting rights on several scales (departmental, regional, national, even worldwide) from third parties. Without these conditions, tourism professionals cannot legally grant you the rights to exploit their media.

How can you protect your tourist office from non-compliant contracts?

Although not legally obligatory, we recommend that you draw up a second contract when you receive the media.

This will help you cover your back and raise awareness of your tourism professionals. To be valid, this contract must include the following elements:

  • The different ways of using and distributing the media in question.
  • A signature system to certify the socio-professional's commitment.
  • Identification of the signatory to ensure that he/she has the authority to bind the company.

Raising awareness and training your socio-professionals, or writing a "standard" contract with a photographer/videographer may also be relevant. It's up to you to implement the solution that best suits the organization of your tourist office.

Did you know that the Dahub form can be used as a contract?

The three conditions for contract validity are all taken into account in the questionnaire!

  • Where to import your legal documents
  • Signatory identification (last name, first name and e-mail)
  • Digital signature with "read and approved" checkbox

Need more information?

Watch the full replay of the workshop, with testimonials from tourist offices and advice from Master SADDE.


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