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Written on
5/10/2023

Dahub becomes Uska to help tourism professionals promote themselves online

A big change for us this year: we've become Uska! A transition that implies a few new features, in line with our historical activities. We'd like to share all this with you? 

‍Butthen, why the change?

Dahub was developed through the tourist offices, the local players who take a particular interest in quality information to best promote their areas, and the tourism professionals who make them up. 

Today, more than 110 destinations use our technology, which helps them update their information on their office's communication media. 

Today, we want to help them be more visible on the Internet. It's all well and good to be promoted by your local player, but that's no longer enough to ensure optimal online visibility. The number of platforms is multiplying, as are the best practices to be mastered... Which leads many pros to get lost along the way.

That's where Uska comes in! A solution to help them take control of their online presence. There are three main benefits: time savings, increased skills and, above all, more direct bookings.

In short, Uska enables you to master the three essentials for great visibility. Worth knowing: 

  • One-click access to up-to-date, high-quality information on a multitude of channels, from local players to major booking platforms
  • Easily respond to all customer reviews 
  • Publish simultaneously on your social networks 

More than just a digital solution, the Uska application is a real partner on the road for the pro. The performance of our tool will enable you to gradually increase your skills. This is coupled with personalized support, including help getting to grips with the tool and regular coaching. 

What does Uska mean?

With an expanding offering and a reinvented promise, we needed a new name to match our ambitions.

And if, in order to become the trusted partner of tourism professionals who want to be easily visible online, we chose a name that rhymes with .... Trusted

So it was with great enthusiasm that we adopted "Uska". The name comes from the Finnish "usko", meaning "self-confidence". The strong value we want to pass on to tourism professionals!

To reinforce the symbolism of our new name, we've chosen a reassuring graphic identity, made up of curves and twilight colors. Some of you will see in our logo the"U" of"Uska", a pretty smiling face or two people helping each other... The choice is yours!

As far as the team is concerned, this change was unanimously approved. We're proud of this new identity, which reflects our values and our deeply human side, while recalling the world of tourism in which we navigate.

Destinations, boost support for your tourism professionals !

Dahub may be fading into the background in favor of Uska, but nothing has changed for our historic solution! The Dahub platform, formerly known as Hubo, still lets you easily automate the sending of your update and membership campaigns.

As for the Uska solution... its arrival opens up new opportunities for you! How about helping your tourism professionals to shine a little brighter on the Internet

By offering them Uska, you're taking your support mission a step further, by providing them with a high value-added digital service that will help them develop their skills. And by giving them the keys to individual success, you'll also be raising your region's profile on the Internet!

So, are you ready to join the adventure? Our exclusive offers can be adapted to suit both your needs and those of your tourism professionals !

Let's discuss it!
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